Проблемы оценки эффективности рекламных каналов при CallTracking


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Уже на протяжении года планировал написать статью о проблемах при внедрении calltracking-сервисов в глубокую прозрачную аналитику различных компаний. Откладывал. Из-за необъективности полученных мной данных, к…

Трафик из соцсетей, есть ли продажи в социальных сетях?


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    Хочу поделиться краткой статистикой по поводу социальных сетей, а именно ответить на вопрос, есть ли продажи в социальных сетях по коммерческим тематикам? И не таким…

Эффективность смс рассылок


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    Хочу поделится статистикой по поводу эффективности рассылок. Не так давно я писал о эффективности e-mail рассылок, теперь же хочу поделиться аналитикой по поводу смс рассылки.…

Эффективность e-mail рассылки


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    Я очень часто задавался вопросом об эффективности разных рекламных каналов, что принесет больший доход кампании: медийная реклама, смс рассылка, контекстная реклама, SEO, SMM, e-mail рассылка…